We hope everyone has a very happy and fun Labor Day weekend! Enjoy this Friday funny and don't forget to wear your sunglasses!
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Marilyn Monroe in white cat eye glasses! Still one of the hottest glasses and sunglasses frame shapes today! FastGrind can make lenses for both glasses and sunglasses to fit these frames! #TBT
The optical industry has obviously changed with the emergence of more and more online retailers that can sell similar products as the independent optical at a cheaper cost. Names have even been created for these groups of consumers. We have:
Independent Loyalists - Those who receive their eye exams and purchase their glasses/contacts from an independent eye care professional
Hybrid Spenders - Those who receive their eye exam from an independent eye care professional but make their purchase of glasses/contacts from a retail chain
Chain Loyalists - Those who receive their exam and purchase their glasses/contacts from retail chains
Stop letting your patients leave to make their purchase elsewhere. Independent eye care professionals have a higher satisfaction rating than any retail chain. Capitalize on that! The solution is rather simple, have your own in-house lab.
I know, I know...many of you just stopped and said but in-house labs are not simple. But they are! We are in a generation of "I want it now" and you better believe consumers can get it now. Finding an in-house lab solution that is fast, easy, and affordable is much easier than you think.
FastGrind is the world's smallest and fastest lens surfacing system. It generates, fines and polishes lenses to prescription with ease. It is under 5 sq. ft., comes with a lifetime parts warranty, can make digital quality progressives in under 15 minutes, and uses only tap water. You can provide your patients with faster service, offer a wider range of products in office, and have price competition with the retail chains.
The independent eye care professional can have the upper hand! Ask us for more information today!
As we all prepare for the back-to-school season, it is important that we start our children off on the right foot. Good vision and vision care is vital to ensure your child is able to see everything they are learning in school. It is one of the most overlooked back-to-school preparations, but also one of the most crucial.
Most parents are unaware of how frequently their children are using digital devices throughout the day. It is important to teach your children about using their devices safely to protect their eyes and vision for the future.
Routine eye exams can help detect any vision changes and address any problems that may arise. In between, show your children the 20-20-20 rule when using their computer, tablet, or phone. The AOA states, "Take a 20 second break every 20 minutes and look at something 20 feet away." Seems simple enough right?
Read the AOA's full article at:
Head on back to our website for more information about FastGrind and all that we have to offer!
The Super Optical team spends day and night researching the latest optical news and advancements to keep you